An award-winning graphic designer with over 20 years of experience, I create compelling design solutions.
An award-winning graphic designer with over 20 years of experience, I create compelling design solutions.
Brand Identity | Print Design
Community Change is a national organization that builds the power of low-income people, especially people of color, to fight for a society where everyone can thrive. Collaborating with the CCC on everything from their 50th anniversary logo to annual reports to fanny pack design was rewarding and meaningful.
The annual report for the Center for Community Change is a visually compelling presentation that combines clear infographics, bold color choices, and strategic layouts to highlight the organization's yearly achievements and goals.
The design prioritizes readability and engagement, utilizing color to draw attention to key data and statistics.
This report aims to transparently showcase the CCC's impact and ongoing commitment to community-driven change, serving as both a reflection of the past year's work and a beacon for future efforts.
It's a testament to design that informs, inspires, and galvanizes support for a significant social cause.
The logo design's layered and vibrant appearance not only celebrates the 50-year milestone but also symbolizes the complexity and depth of the CCC's work. The logo is a visual manifesto of the organization's readiness to confront future challenges, building on a half-century of advocacy and impact, and a declaration of resilience in the face of adversity.
The "Path to Power" presents a clear declaration of the organization's intent and its critical role in the current socio-political landscape. Two years into its strategic implementation, the design reflects the steadfastness of CCC's core beliefs: the empowerment of Black, Brown, and immigrant communities, the evolution of community organizing, the need for a significant governing agenda, and the necessity to reshape the electorate for genuine political influence.
The visual design communicates these tenets through purposeful imagery and color choices that symbolize urgency and transformation.
Strategic use of space and layout guides the reader through CCC’s assumptions and strategies, while graphics underscore the necessity of substantial change over incremental steps.
The design encapsulates CCC's recognition of the power of organized communities as a balancing force against centralized power structures and traditional party politics.
Overall, the design serves not just to inform but also to mobilize, mirroring CCC's commitment to fostering deep-rooted societal shifts and building a future where community-driven power is at the forefront of societal change.